LOGO package
A logo is more than you think it is. Way more. It’s not just an image you slap on everything. It’s the face of your brand. It communicates on an unconscious level what your business stands for. In a split second, your audience has formed an opinion about you, just by seeing your logo. Do you know what you’re communicating?
We process images 60.000 times faster than text. An image – or logo – provides almost immediate recognition. That’s why brands started using symbols with their brand names, and stuck to a set pair of colors and fonts. Using the same symbol over and over again in all your brand communication, you start building brand recognition and trust with your audience.
"The strongest logos tell simple stories."
Not all logos are created equal
With the rise of easy and cheap graphic design tools and logo-creating websites, it’s quite easy to just pop a logo in your cart, check out and be done with it. For some businesses, this will work for them. But often they run into problems later:
- They don’t have a vector file of their logo, meaning when they enlarge it, it turns out pixelated.
- They notice other brands are using a similar or even the same logo. The whole purpose of a logo is to differentiate, set you apart. When everyone is using the same logos, this defeats the purpose of having one.
- They are unaware of the psychology behind the colors, shapes and fonts of their logo, and picked a logo based on their personal taste. The logo might be sending the wrong message to their audience or the brand doesn’t seem to connect with its target audience.
This is what a strong, unique and strategy-based logo should do for you:
- Because it’s one-of-a-kind, it sets you apart from the competition. You stand out, you communicate that you are unique and bring a different set of qualities to the table.
- It connects you with your target audience. Know what speaks to your ideal audience, and use it your advantage. Using the right symbols, colors, even fonts, can attract a specific demographic group that you’ve been wanted to reach.
- A high quality logo is directly associated with the quality of your business. You want to come across as professional and trustworthy, you need your visual communication to represent that.
- You only get 1 chance for a first impression. I shouldn’t have to tell you how important it is to make a good one.
- Using your logo, you can communicate so much about your brand: what you do, what you find important, your values and purpose, your target audience,… It’s all in the psychology used in colors, fonts and shapes.
WHAT YOU GET
The LOGO package is perfect if you’re looking for a high quality, professional logo design.
Your investment: €799 excl. btw
1 PAGE BRAND GUIDE
1 page overview of your to consistently build your brand, explaining which colors and fonts to use for your brand.
LOGO
Logo and sublogo design: Creation of a strong and unique logo, and sublogo’s/icons to use in different settings. You receive vector files (EPS), PNG and JPEG files.
3 VISUALS
3 visuals/photos (royalty free) to use for your brand.
CUSTOMER REVIEWS
DESIGN PROCESS
STEP 1
Book a free 15min discovery call where we discuss your project and set outlines for the timelines and deliverables.
STEP 2
You receive an email with:
The project overview
Project timeline
Deposit request
If needed: a request to fill out a questionnaire and make a moodboard
Step 3
After receiving the deposit, I start designing. I come back to you with proposals, where you get 3 revision rounds if needed.
STEP 4
I email you the deliverables and hopefully make you the happiest customer ever.
PORTFOLIO
Are you ready?
You might feel like a logo doesn’t cut it. That’s because it’s only a piece in a huge branding puzzle. An important one though – but still just a piece.
Brand should be built on strategy, not just on pretty colors and pictures. When you create a visual identity that leans on market research and strategy, it performs 100 times better. Brand strategy should be the base of your marketing. You should know where your business is positioned in the market, who your target audience is and how to reach them using creative solutions. THEN, we build your visual identity
For this exact need, I offer the BRAND package. I perform market research and competitor analysis, and create a strategy that differentiates you! This allows me to create a truly unique brand that communicates exactly what you want.
What you get in the BRAND PACKAGE
- Strategy brainstorm
- Moodboard
- Audience avatar
- Competition analysis
- Brand personality
- Brand values
- Logo and sublogo
- Business card
- 10 social media templates
Hi, I'm Elly
I’m a Belgian designer and creative. I graduated with honors in Brand Communications and worked in marketing for years. I’ve always been in love with graphic design and got so many requests that in 2019 I made the switch to become a full-time graphic designer. I’m doing it with so much love and passion, and I can see the value I bring my clients by offering brand strategy along with design.
Is this package right for me?
Most of my clients are in the following industries: coaching, self-development, spiritual, beauty and cosmetics, art and cultural. But of course – as long as my style and way of working speak to you – reach out and let’s work together!
DISCOVER OTHER PACKAGES
These are other packages that I offer – check them out to see which one fits your needs!
BRAND PACKAGE
I perform market research and competitor analysis, and create a strategy that differentiates you! This allows me to create a truly unique brand that communicates exactly what you want.
BRAND & ONLINE PACKAGE
You get everything from the BRAND package + A brand new website, created in WordPress and SEO optimized.
